Last week, when Google announced that your mobile site’s performance is now a factor in how Google determines its AdWords quality, it didn’t get as much buzz as its 2010 announcement that site speed would affect Google search ranking. But it should have. Here’s why.
Chinese shoppers are going online faster and spending more than any other nation, and nowhere is this more evident than in the luxury goods market. Yet overall, international brands are falling short of the mark. Here’s why, and why this matters to all site owners.